As a business owner, you should be able to stand out amongst your competitors. The purpose of standing out amongst your competitors is to ensure that you don’t fade out in business. Gone are the days in which traditional advertising had a lot of influence on how your business succeeds on a long-term basis. However, the emergence of digital marketing has rendered traditional marketing less important, considering the fact that majority of customers have access to the internet through their mobile devices. So, the way in which you can get to your customers easily is by adopting the new forms... (More)
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Developing a strategy around your brand and learning how to market it are pivotal to the success of not just your brand, but your business as well. And that’s exactly what we’re discussing in today’s blog post.
By John Khu
Keyword enriched domain names offer you several benefits and advantages. Just by looking at your domain name, someone can tell you about the main theme of your website. In fact, keywords can help you create a brand name for your business. Furthermore, the keyword enriched domain names can help you advertise and promote your web portal by using the most modern method of search engine optimization (SEO). However, the merit and applicability of SEO efforts depend directly on the quality of the domain names in relation to their keywords. Hence, the importance of keywords in SEO is... (More)
By Amit Rajput
That small advertise before your YouTube video plays, the discount offer coupon aligned left on the random website or the Zara - Fresh Collection post that you come across while scrolling through Instagram; without us realizing these forms of media deeply influence our shopping habits. Replacing newspapers with mobile phone apps, and televisions with Netflix or Prime has forced marketers to drastically change their marketing practices. By shifting to an online platform, the chances of advertisements being noticed appreciably escalates. What better than reaching out to an audience significantly larger, at a lesser price? This is the... (More)